Unisson Groupe

Windows and Doors Manufacturer

       Target audience on

  Facebook and Instagram

       Average service/product                              cost

                       KPI

Men and women, 25-65 years old, with interests: 

- home improvement

- renonovations

- general contractors

3000$-20,000$/per project

Qualitative leads worth no more than $20.

                   Barriers

Too many requests, so late response rate on social media.

High competition in the field of windows & doors services in Montreal.

                   Drivers

Unisson windows and doors are individually produced with accurate craftsmanship and attention-to-detail. They offer sumptuous windows that will make your respective Montreal homes, as visually appealing, as they are technically sound.

Also, they have a wide range of products with energy efficiency.

Great feedback from customers.

 

                   Solution

Launch of advertising campaigns for conversion in Montreal: 

-lead generation through Facebook;

-retargeting;

- women and men from 23 to 65 years, a wide audience and Look-a-like;

- video and photo creation for advertisement;

- service areas on the website to improve SEO; --the main audience of women and men with interests in renovations and home improvement;

- remarketing.

 

                  Conclusion

Unisson Groupe has a qualified sales department and professional staff. Every day we received feedback on requests. The customer provided us with quality photo and video content, which was constantly updated. 

We launched a separate advertising campaign with different messages for each target audience:

- for contractors; 

- "up to 25 % OFF" and "limited time offer" for the main audience; 

- programs for Free estimation. 

All kinds of windows and doors were advertised with a promotional offer to get a free estimation and consultation. Standard Facebook banners, video clips with text for remarketing and ring galleries worked best. 

Due to various optimization methods, the client received daily requests from people who successfully filled up a form for a service.

 

 

OUTCOME

276      $12,7     68

target applications 

average bid price

campaign duration

    Do you need system

    cost-effective traffic

      to your business?

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Email: info@authenticagency.ca

Phone:

+1(514)513-7811

Address:

2727 Rue Saint-Patrick #109

Montreal, QC, Canada

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